Benefits of Social Media in a Ph.D.

Ph.D. students do multifaceted things during their graduate school career. They perform cutting-edge research, collect and analyze data, write research papers, books, thesis dissertation, attend academic conferences, seminars, give presentations and more. Ph.D. students should leverage the benefits of social media to promote themselves and their research work.

Social media offers Ph.D. a legitimate escape from the monotony and loneliness of graduate school. Graduates students get to connect with other Ph.D. or postdoc students on social media and there is no geographical barrier. They can join different Ph.D. groups on social media channels and ask questions and share feedback. Twitter, LinkedIn, and Facebook are great places to connect with other academicians on such platforms.

Even if your work gets published in top journals it will not reach the mainstream as many of them will not be aware of it and not even have access to top journal websites. So for that reason it is important to talk about your research on social media and promote yourself and your work. Of course, your presentation style will matter because you want to appeal to all audience so your language must be lucid and the logic organized and easy to follow. This is an effective way to reach out to different people. By sharing your knowledge and expertise in the field you gain credibility. Maybe your next potential collaborator or the R&D head of your next industry job. A Google+ community is a rich platform where likeminded researchers gather and discuss their work in the same field. Social media is playing a key role in knowledge mobilization. When you have a focused approach, your social media engagement will be a class apart. It will have the capacity to engage the audience. Social media is very effective and in a short while, you can get a good following on the web.

Ph.D. students may very well use social media platforms such as Twitter and LinkedIn to further their academic career. On both LinkedIn and Twitter Ph.D. students can follow different organizations and companies that they are interested in and keep their eyes open for opportunities.

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Puneet Chadha
About Puneet Chadha 31 Articles
Puneet Chadha is the first generation entrepreneur and have founded companies like ELK Education Consultants Pvt Ltd and EMarketz India Pvt Ltd. He is keenly interested in doctorate research assistance, open access journals, digital marketing and web technology. He has mentored over 120 PhD candidates in US and Canada in the last five years. He is a renowned speaker on digital marketing and open access research publishing and has attended 50 workshops on these themes.

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